ARI-HETRA to Debut New 36,000 lb. Capacity Lift at SEMA

FOR IMMEDIATE RELEASE
OCTOBER 15, 2025

ARI-hetra to Debut at the 2025 SEMA Show in Las Vegas with New 36,000 lb. Capacity Wireless Mobile Column Lift System:

Sharonville, OH — ARI-hetra, a leading U.S. manufacturer of heavy-duty vehicle maintenance equipment, is excited to announce its first-ever appearance at the 2025 SEMA Show in Las Vegas. Attendees can visit Booth #12228 in the North Hall of the Las Vegas Convention Center to explore the company’s latest innovation: the 36,000 lb. capacity Battery-Powered Wireless Mobile Column Lift System—a breakthrough in lifting precision, performance, and portability for professional shops.

Unlike traditional hydraulic lifts, ARI-hetra’s mobile columns utilize recirculating stainless-steel ball-screw technology that delivers smooth, synchronized lifting and continuous mechanical locking for enhanced safety. The hydraulic-free design means no fluids, no seals, and no leaks, drastically reducing maintenance needs while ensuring maximum uptime and shop productivity.

“Technicians are tired of messy hydraulics and maintenance downtime,” said Steve Green, Vice President of Engineering for ARI-hetra. “Our mobile column lifts are reliable, built to last, and engineered for performance, safety, and simplicity to provide shops a simpler, cleaner, and smarter way to lift heavy-duty vehicles.”

With a 36,000 lb. total lifting capacity (9,000 lbs. per column), this fully battery-powered and wireless system provides unrestricted flexibility across any bay. The compact, lightweight column design allows easy maneuverability without the bulk of rising masts, while the long-lasting battery life ensures uninterrupted operation without cords or cables creating trip hazards.

To learn more or schedule a live demo, click here, call 800-562-3250, or email [email protected].

About ARI-HETRA:
Since 1988, ARI-hetra has delivered safe, reliable, high-quality vehicle maintenance equipment and solutions for heavy-duty operations. Our extensive line of ALI-certified mobile column lifts, drive-on lifts, wheel service, exhaust extraction systems, and shop equipment are built to perform and built to last. With a dedicated team of sales and service experts, ARI-hetra delivers the most comprehensive warranty and preventative maintenance programs in the industry. From tailored system design and professional installation to direct distribution and responsive in-shop repairs, we support your operations every step of the way. For more information, visit www.ari-hetra.com.

Media Contact:
Brianna Duncan
Marketing & Communications Director
[email protected]

Why Heavy-Duty Shops Should Bring Wheel Alignment In-House

In the world of heavy-duty vehicle maintenance, uptime is everything. Whether you’re servicing transit buses, long-haul trucks, or municipal fleets, every hour a vehicle sits idle is time and money lost—not to mention the cascading delays it can cause for customers, passengers, or essential services.

One often-overlooked service that can make or break your schedule? Wheel alignment.

Traditionally, many heavy-duty shops have outsourced wheel alignment work to third-party providers. While outsourcing can seem convenient, it comes with hidden costs and challenges that can slow operations. Thanks to advancements in mobile alignment technology—like the new WS-MobileAlign from ARI-HETRA—shops can now bring alignment work in-house and reap significant benefits.

 

1. Reduced Downtime = Faster Turnaround

Outsourcing alignment work often means scheduling appointments days in advance, transporting vehicles to another location, and waiting for the job to be completed. This downtime not only delays the repair process but also removes the vehicle from service longer than necessary.

By bringing alignment capabilities in-house, your technicians can perform alignments on the spot—often the same day. This means vehicles spend less time off the road and more time doing what they’re meant to do: generating revenue or delivering critical services.

2. Lower Long-Term Costs

While outsourcing might look like a cost-saving shortcut, the repeated labor and transport costs can add up quickly. In-house alignments eliminate transport costs entirely and reduce dependency on outside vendors.

Plus, with modern alignment equipment like the WS-MobileAlign, you’re not paying for complex installation or sacrificing valuable bay space. Its mobile, compact design allows it to roll anywhere in your shop, maximizing your investment and lowering your per-alignment cost over time.

3. Greater Scheduling Flexibility

Fleet maintenance schedules can change in an instant—especially in industries like transit, trucking, and emergency services. Outsourcing alignment services locks you into someone else’s calendar, which isn’t ideal when you’re dealing with tight deadlines or unexpected service needs.

With your own alignment system, you’re in full control. You decide when the alignment happens—whether it’s as part of a planned maintenance interval or an urgent repair.

4. Consistent Quality & Control

When you outsource, you trust another shop to meet your quality standards. Bringing the service in-house means your own trained technicians are performing the work, using your preferred procedures and quality checks.

The WS-MobileAlign, for example, uses advanced 3D imaging, HD cameras, and wheel-mounted targets to deliver precise results every time—ensuring your fleet maintains peak performance and safety standards.

5. Space-Saving, Technician-Friendly Design

One reason many shops have hesitated to bring alignment in-house is the perceived space and training requirements of traditional systems. The WS-MobileAlign solves both problems:

  • Portable Mobility: Roll it from bay to bay or position it directly where you’re working.

  • Versatile Operation: Works at ground level, on a lift, or over a pit—no dedicated alignment bay required.

  • Ease of Use: The intuitive software and tablet control make it simple for techs of any skill level to operate.

The Bottom Line

Outsourcing alignments may feel like a short-term convenience, but it often costs shops valuable time, money, and flexibility. By bringing alignment capabilities in-house—especially with a mobile, heavy-duty-focused system like the WS-MobileAlign—you’ll keep vehicles on the road longer, reduce your operating costs, and maintain complete control over service quality.

When it comes to your fleet’s uptime and your shop’s efficiency, in-house alignment isn’t just an upgrade—it’s a competitive advantage.

4 Ways to Streamline Government Procurement & 2 Simple Steps To Get Started

Gov Purchasing Blog
Understanding Cooperative Contract Purchasing

Cooperative contracts are agreements that have been competitively solicited by a lead public agency. These contracts can be “piggybacked” by other government entities, enabling them to benefit in 4 ways:

  1. Cost Savings: Access to pre-negotiated pricing established through a rigorous solicitation process.
  2. Compliance: Align with state and federal procurement regulations.
  3. Simplified Procurement: Reduce the complexity and duration of purchasing cycles, eliminating the need for a lengthy bid process.
  4. Quality Assurance: Confidence in acquiring high-quality, vetted products.​

ARI-HETRA’s Commitment to Cooperative Purchasing

ARI-HETRA, a leader in heavy-duty vehicle maintenance equipment, recognizes the value of cooperative contracts in facilitating efficient procurement for government agencies. By participating in multiple cooperative purchasing programs, ARI-HETRA offers agencies the flexibility to select the contract that best suits their needs. Oftentimes, being able to use a cooperative contract requires a simple (and free) agency member sign-up at their website.

Key cooperative contracts available through ARI-HETRA:​

These contracts cover a wide range of ARI-HETRA’s product offerings, including mobile column lifts, drive-on scissor lifts, exhaust extraction systems, tire balancers, and more.

With over 90,000 agencies nationwide eligible to utilize these contracts, the reach and impact of cooperative purchasing are substantial.

2 Simple Steps to Get Started:

  1. Contact ARI-Hetra at 800-562-3250 to be connected to a Regional Sales Manager in your area, who can provide you a quote under a cooperative agreement.
  2. For compliance questions, reach out to Contracts Specialist, Tekla Goodwin, at [email protected] or mobile 513-484-1066.

By embracing cooperative contract purchasing, government agencies can achieve greater efficiency, cost savings, and operational excellence in their procurement processes. 

ARI-HETRA stands ready to support these efforts with a comprehensive range
of high-quality maintenance equipment and services.

Fast, Accurate Mobile Vehicle Alignment Machine for All Shops

Mobile-Align-Banner-2025_WEBFOR IMMEDIATE RELEASE
JUNE 11, 2025

ARI-HETRA Launches New WS-MobileAlign:
A Flexible, Mobile Alignment Solution for Shops of Any Size

Sharonville, OH — ARI-HETRA, a leading manufacturer of heavy-duty automotive maintenance equipment, is excited to introduce the WS-MobileAlign, a cutting-edge mobile alignment machine designed to simplify vehicle alignment for vehicles of all sizes from heavy-duty trucks and buses, to motorcoaches and cars. Designed and engineered for flexibility and mobility, the WS-MobileAlign delivers precise alignment performance in a compact, portable design—ideal for shops of any size.

Unlike traditional alignment systems, the WS-MobileAlign moves effortlessly from bay to bay, allowing technicians to perform alignments wherever needed. Equipped with high-definition cameras and advanced 3D imaging technology, it ensures accurate measurements and consistent results—whether used at ground level, on a lift, or over an alignment pit.

Key Features Include:

  • Advanced 3D Imaging & HD Cameras: Provide highly accurate alignment measurements.
  • Wheel-Mounted Targets: Ensure precise calculations and optimal alignment results.
  • Intuitive Software: Easy to learn and use for technicians of any skill level.
  • Versatile Operation: Works on the ground or on various lift types, including four-post, scissor, and platform lifts, while retaining calibration during elevation.
  • Mobile Design: Wheels allow quick relocation from bay to bay for maximum shop efficiency.
  • Secondary Monitor: Enhances visibility when working at ground level.
  • Tablet Control: Operate the system remotely from any tablet for added convenience.

“The WS-MobileAlign was designed to eliminate the common challenges shops face with traditional alignment systems. It gives technicians the freedom to work wherever they need to—without sacrificing accuracy or speed, said Mark Medeiros, Vice President of Southern Sales at ARI-HETRA. This machine is all about improving efficiency, reducing downtime, and helping shops get more vehicles back on the road, faster.”

The WS-MobileAlign is available now. To learn more or schedule a live demo, visit www.ari-hetra.com, call 800-562-3250, or email [email protected].

About ARI-HETRA:
Since 1988, ARI-HETRA has become a leading manufacturer of heavy-duty vehicle maintenance equipment delivering innovative solutions to ensure technician safety, operational efficiency, and maximum uptime. Our lineup includes ALI-certified Mobile Column and Drive-On Lifting Systems, Exhaust Extraction Systems, and Wheel Service Equipment—trusted across more than 40 industries, from transit and public works to military and fleet maintenance. With a nationwide network of employee-based, factory-trained service technicians, ARI-HETRA delivers the most comprehensive warranty and preventative maintenance programs in the industry. From tailored system design and professional installation to direct distribution and responsive in-shop repairs, we support your operations every step of the way—making ARI-HETRA the #1 choice for safety, reliability, and service. For more information, visit www.ari-hetra.com.

 

Media Contact:
Brianna Duncan
Marketing & Communications Director
[email protected]

Meet Alex Rivera: Lifting NY to New Heights!

Alex Rivera
Alex Rivera has joined the team! He is our official regional sales manager in New York for all ARI-HETRA Mobile Lifting Systems, Exhaust Extraction Systems, and Wheel Service Equipment. You can reach out to him online!

I’ve spent over 25 years working for top durable goods manufacturers to help keep the New York Metro area rolling. Joining ARI-HETRA has truly raised my spirits. I wake up excited every day knowing I get to see my customers’ amazed faces when their trucks, buses, or fire engines effortlessly rise into the air.

When I’m not lifting vehicles, you’ll find me hiking, fishing, or kayaking through Harriman State Park and Sterling Forest with my family. I’m a die-hard Yankees, Giants, and Knicks fan, and my tastes in rock music and movies haven’t moved past the 90s (I blame it on Pulp Fiction and good old-fashioned rock ‘n roll).

Reach out to me anytime. I promise to swing by your business faster than a New York minute!

Alex Rivera | Regional Sales Manager | 845-662-5688

 

Florida Tow Show Sun, Sand, and Heavy-Duty Lifting🌴

Florida Tow Show 25

Get ready to hit the beach—and the booth—at the 2025 Florida Tow Show! We will be setting up shop at the luxurious Hilton Orlando Buena Vista Palace in Orlando, FL, from April 10th to the 12th.

Swing by Booth 953 to experience our powerful heavy-duty equipment in action. Our ARI-HETRA team will be on hand, ready to lift your spirits and answer all your questions about simplifying your towing and recovery operations.

For more information or to schedule a demo, visit www.ari-hetra.com, call our Ohio office at 800-562-3250, or contact our team at [email protected].

About Us:

ARI-HETRA has been a trusted leader in heavy-duty vehicle maintenance solutions for 35+ years, offering high-quality mobile column lifts, exhaust extraction systems, and advanced shop equipment. Our commitment to innovation, reliability, and customer support ensures maintenance teams have the best tools to keep their fleets running smoothly.

11163 Woodward Lane
Sharonville, OH 45241
Phone: 800-562-3250

Email: [email protected]
Website: www.ari-hetra.com

Pit Jacks: Perfect Fit, Precise Lift, Ultimate Pit Utility

Pit-Jack-Banner-2025ARI-HETRA Pit Jacks: Perfect Fit, Precise Lift, Ultimate Pit Utility

Sharonville, OH — ARI-HETRA, a trusted provider of heavy-duty vehicle maintenance equipment, proudly introduces its new line of Heavy-Duty Pit Jacks. Engineered for precise control and enhanced safety, these Pit Jacks are customized to your shop’s pit and will ensure your pit provides years of useful service.

Safety and precision are critical in vehicle maintenance pits,” said Mark Medieros, VP of Sales South at ARI-HETRA. “Our new Pit Jacks provide stable, controlled lifting solutions that workshops can rely on every day.”

  • Air/hydraulic operation for smooth, controlled lifting.
  • Twin rams offer exceptional stability and lateral sliding capability.
  • Threaded locking collars and hose burst valves for enhanced safety.
  • Specialized piston surface treatment for durability and extended service life.

Our Pit Jacks (WS-AHMPJ1226, WS-AHMPJ2044, WS-AHMPJ4088) are available now. For more information or to schedule a demo, visit www.ari-hetra.com, call our Ohio office at 800-562-3250, or contact our team at [email protected].

ARI-HETRA has been a trusted leader in heavy-duty vehicle maintenance solutions for 35+ years, offering high-quality mobile column lifts, exhaust extraction systems, and advanced shop equipment. Our commitment to innovation, reliability, and customer support ensures maintenance teams have the best tools to keep their fleets running smoothly.

11163 Woodward Lane
Sharonville, OH 45241
Phone: 800-562-3250

Email: [email protected]
Website: www.ari-hetra.com

Get Lifted at the 2025 Mid-America Trucking Show!

MATS 2025

Gear up for a great time at the 2025 Mid-America Trucking Show! We’re rolling into the Kentucky Expo Center in Louisville, KY from March 27–29, 2025.

Come see us at Booth 19180, where you can check out our heavy-duty lifts in action. Our team can’t wait to lift your spirits and answer any questions about making your trucking life easier.

For more information or to schedule a demo, visit www.ari-hetra.com, call our Ohio office at 800-562-3250, or contact our team at [email protected].

About Us:

ARI-HETRA has been a trusted leader in heavy-duty vehicle maintenance solutions for 35+ years, offering high-quality mobile column lifts, exhaust extraction systems, and advanced shop equipment. Our commitment to innovation, reliability, and customer support ensures maintenance teams have the best tools to keep their fleets running smoothly.

11163 Woodward Lane
Sharonville, OH 45241
Phone: 800-562-3250

Email: [email protected]
Website: www.ari-hetra.com

New ARI-HETRA EV Battery Lifts Built for Heavy-Duty Work

EV-Table-Announce-Banner-2025_WEB2
Photos of the EV Battery Lifts: << LINK >>

New EV Battery Lifts Built for Heavy-Duty Work

[Sharonville, OH] – As the demand for electric and hybrid vehicle maintenance surges, ARI-HETRA launched their wheeled WS-25EV-E (Electric) and WS-25EV-P (Pneumatic) EV Battery Lifts. Engineered for the unique challenges of EV battery handling, these lifts allow fleet maintenance shops, transit agencies, and commercial vehicle service shops to remove and install batteries while staying mobile in the shop.

  • 4,500 lbs. max capacity.
  • Designed to safely help remove and install heavy EV battery packs.
  • Surface table with 4” x 4” grid pattern and M10 holes to accommodate fixturing various battery types.
  • The platform tilts forward, backward, and side to side by 1.25 inches.
  • Equipped with a secure locking system to prevent shifting during operation
  • Minimizes time spent on battery swaps, keeping fleets on the road.
  • Remote control included.

Built for the Future of Fleet Maintenance

The shift to electric and hybrid fleets means shops need the right equipment to handle high-voltage batteries safely and efficiently,” said Bill Gibson, VP of Business Development at ARI-HETRA. “Our new EV Battery Lifts are built to meet this demand, providing fleet maintenance teams with a solution that enhances both safety and efficiency.

Availability & More Information:

Our WS-25EV-E Electric and WS-25EV-P Pneumatic EV Battery Lifts are available now. For more information or to schedule a demo, visit www.ari-hetra.com, call our Ohio office at 800-562-3250, or contact our team at [email protected].

About Us:

ARI-HETRA has been a trusted leader in heavy-duty vehicle maintenance solutions for 35+ years, offering high-quality mobile column lifts, exhaust extraction systems, and advanced shop equipment. Our commitment to innovation, reliability, and customer support ensures maintenance teams have the best tools to keep their fleets running smoothly.

11163 Woodward Lane
Sharonville, OH 45241
Phone: 800-562-3250

Email: [email protected]
Website: www.ari-hetra.com

Neville Fleet’s Lift of Approval: ARI-HETRA BPW in Action!

Big shoutout to @NevilleFleet in New York for sharing their experience! In this video, our very own Alex Rivera meets with Robert at Neville Fleet as he puts our BPW Wireless Mobile Column Lifts to the test—lifting a massive @WadingRiverFD fire truck with ease. 💪